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 | What is Google Adwords? |
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Google has come up with a very cost effective way to give small and medium businesses a level playing field to get exposure on Google and its partner sites. [See the picture on the side] When you search something on Google, you see some Text Advertisements called Sponsored results on the right side. This is pertaining to AdWords. Google Adwords take away all the suspense, mystery and delay out of the search engine game.
Within a few days, you can effectively market your business, to your prospects, through your keywords of your choice.
For more information on Google Adwords, please visit: www.adwords.google.com |  |
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| What service do we provide for Google AdWords Management? |
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We provide you with Management and expertise for running a successful and effective Google Adwords Campaign.
We will help you with: |
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| 1. | Signing up for a Google Adwords Account. | | 2. | Optimizing the daily budget for your Campaign to get the best ROI (chargeable by Google to you directly) | | 3. | Manage entire Google Campaign and achieve best results |
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| The entire exercise is carried out in two steps: |
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Step 1: One-time campaign setup.
Includes: Research and Analysis of the industry w.r.t your marketing requirements, Crafting Advertisements, Research on Keywords, setup of campaign and its optimization for the best ROI
Step 2: Monthly Maintenance
Includes: Persistent monitoring of the campaign’s effectiveness, alteration and application of advertisements, Refreshing keywords, continual management, and constant regulation of the campaign. |
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| The entire process is transparent and you will be able to monitor progress anytime to see results. |
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| Cost of Google Adwords. |
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 | Campaign Set-up cost (one-time): $250 + GST | | Monthly Maintenance cost (recurring, /month, minimum service agreement is for 6 months): $99 + GST | | Cost to Google for Pay Per Click (PPC): approx. $35- $55 per week
(please note that this cost will be paid directly to Google, not with D&C as intermediary) Google will charge you as you get the clicks on your advertisements. |
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| You don’t pay anything to Google if there are no clicks on your Adverts |
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| What is in store for you? |
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| You get total control of your advertisements | | You can STOP / PAUSE / RESTART them anytime | | You can adjust your daily budget at any time. | | You can control which country and in which region your Advertisements will be visible | | You control the Keywords and can change them anytime | | You can cancel the account at anytime | | It is Quick and Effective. You get your results in less then 2 weeks |
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| Google AdWords V/s SEO |
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| Click here to view detailed comparison between Google AdWords and SEO |
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| What coverage does your advertisement get? |
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| Click here to view the google search network |
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